PayPal has announced six new innovations the company is piloting and bringing to market this year to revolutionise commerce through Artificial Intelligence (AI) driven personalisation for both merchants and consumers.
During the PayPal First Look keynote, Alex Chriss, President and CEO, introduced: a completely new PayPal checkout experience that radically speeds up check out for consumers and helps merchants convert transactions like never before; Fastlane by PayPal, a dramatically faster and smarter guest checkout experience; Smart Receipts, giving customers AI-personalised recommendations from merchants to keep them coming back; the PayPal advanced offers platform so merchants can provide relevant, personalised, real-time offers to consumers and drive more sales; a reinvented PayPal consumer app giving shoppers new ways to earn cash back and more reasons to use PayPal; and, Venmo’s enhanced business profiles, so small businesses can find and engage new customers, and grow their businesses.
“PayPal is on a mission to revolutionise commerce, globally, and today we are starting the next chapter,” said Chriss, “With nearly 400 million consumer accounts, and 35 million merchant accounts, PayPal handles transactions for about a quarter of the world’s e-commerce transactions each year, but more importantly, shoppers trust PayPal to power their payments.”